Selling Your Own Home
12 Key Ingredients to Successfully Sell Your Home
Without Using a Real Estate Professional
- Hire an attorney (preferably one who specializes in real estate) to help you with the forms, paperwork, and legal issues surrounding selling your home.
- Get a list from your attorney of other service providers you may want or need to use (ex: title company, home inspectors, pest inspectors, etc.).
- Find and complete a “Seller’s Disclosure Form”.
- Map out your marketing strategy and budget for the advertising and promotion of your property. Remember that you are looking for the right buyers for your house – reach out in your marketing campaign to find them.
- Consider running an ad in the local newspaper or magazines. There are many good publications about writing effective ads available at major book stores and online.
- Buy and read a good book on the subject of selling your own home. It will have many checklists to help keep you on track.
- Design fliers and home feature sheets to help capture the attention of buyers.
- Have standard data and information available for buyers to inspect like utility bills, property taxes, lot size and school district.
- Be ready to provide buyers with the names of lenders who might lend money to a buyer of your house. Most buyers are not cash buyers.
- Consider getting an opinion of market value from a licensed real estate appraiser. Pricing your property too high or too low could cost you thousands of dollars.
- Contact your local Housing and Urban Development Office to get a free copy of the “Federal Fair Housing Guidelines.” This valuable information will help you avoid legal problems that might arise in the advertising and sale of a property.
- When a prospective buyer does contact you:
• Find out if they are qualified to buy your home.
• Set an appointment that is convenient to both parties.
• Get your home ready to show.
• Have property information, disclosure forms, contracts and addendums ready in case they want to write an offer.
• Introduce your self at the front door when they arrive and thank them for coming.
• Allow them to tour your property at their pace giving them much privacy as possible. And at the same time be available to answer questions and address common concerns.
• Be prepared…many buyers are shopping the market – most will not act immediately.
• Follow up with each prospective buyer to get feedback and re-strategize if necessary.
• If they write an offer, contact your attorney and start negotiations.
Let's get started! Contact me today at (319) 621-2866 or pattonteam@ambroseboyd.com and let me start working for you!